Email

Corwin uses a state-of-the-art customer management system that enables us to mine leads and target campaigns in a way few other publishers can. With this system, we’re reaching out to our very best prospects in higher quantities, more frequency, and in smarter, more cost-effective ways than we ever have before.

 

Our data shows that integrated campaigns that cluster products and services around key topics, initiatives, funding sources, market needs, etc., are most effective and yield the best customer engagement. During its life-cycle, your products will be included in some such emails. For example, here are some campaigns your book may be included in: new book pre-publication and “just published” emails, topical & thematic emails, and special promotions/discounts emails.